Kino pavasaris moments from festival participants

For the 4th year in a row, Printaprint, in collaboration with the Kino pavasaris (Vilnius movie festival), has enabled film lovers to print their snapshots. Participants were able to share their photos on Instagram with a special hashtag and retrieve their printed photo at the Forum Cinema Vingis.
This entertainment has provided a lot of pleasant emotions, unforgettable moments and reminiscences of the festival. It has also increased the spread of the festival on social networks from the visitors themselves.

Hashtag Growth: 625%
Content units generated: over 1000
Reach: 1,937,336
Impressions: 2,690,220